Build your spice line on ours.

White-label and wholesale partnerships for boutique brands, restaurants, cloud kitchens, and HORECA buyers across India.

Why partners choose us

Most spice suppliers compete on price. We compete on what's in the bag.

29 regional blends, all hand-blended in our own kitchen in Bhubaneswar. No fillers, no preservatives, no artificial colour, no anti-caking agents, no "and other spices." When you private-label our masala, the panel on your bag is as honest as your brand.

Three reasons partners stay:

1. The quality scales with the order. Every blend is hand-blended in batches of 100 packets at a time — 10 kilograms per batch. We don't compromise the recipe at higher volumes; we just run more batches.

2. Transparency you can put on your label. When the panel reads cleanly, your buyer reads it once and trusts it. We make that easy.

3. Regional specificity is the wedge. A Mangalorean ghee roast masala is not a Goan Xacuti masala. Stocking blends that are true to their region gives your shelf a story competitors can't reformulate around.

Who this is for

Boutique D2C food brands wanting to add a credible spice line without building manufacturing in-house. Private-label, your packaging, our blend.

Restaurants, hotels, catering, and cloud kitchens — HORECA buyers who need consistent flavor across kitchens, batch after batch, with reliable supply and Net 30 terms.

Premium QSR and regional concepts — newer F&B brands serving regional cuisines who want signature flavor without the headcount of running a spice program.

What you get

White-label partnerships

Volume rewards long-term relationships. Discount tiers stack against full MRP, not promotional pricing.

HORECA / wholesale

• 5–20% volume discounts depending on order size and frequency
• Net 30 payment terms available with credit approval
• First-time bulk orders: 100% advance
• Payment methods: bank transfer, UPI, credit/debit card, net banking
• Pricing exclusive of taxes. Shipping quoted separately.

How it works

1. Tell us what you need. Volume, blends of interest, frequency, packaging requirements.
2. We send a quote and samples. Try the masalas before you commit.
3. We set partnership terms. Pricing, MOQ, lead times, payment.
4. Production runs in our kitchen. Hand-blended, in batches of 100 packets at a time.
5. Delivery on your schedule. Repeat orders flow through the same partnership terms.

Love & Light,
— Team Spiced Right